Wert Music (Main Store) | Erlanger, Kentucky | Photographed by Brandon Nagel on 8/17/25
BACKGROUND + History
Wert Music is a small music company located in both Erlanger, Kentucky and Milford, Ohio. I have been working with this company since July 2024 and have loved everything about this team and business. Since 1973, Wert Music has been serving schools and providing the essentials needed for musicians of all ages. With it being a small yet impactful business, I decided to give the company a rebranding. Below are various ideas and designs I have created to give our company a greater variety of ways to publicize.
CURRENT LOGO
A few years back, the company updated the existing logo, which kept the original colors and typefaces as the original. While the new logo is a nice upgrade from its predecessor, I wanted to give it more personality as well as unique variations that could help promote the company to a greater extent.
Below is all the current branding we have. Included is our slogan (Find Your Sound)
NEW LOGO IDEATIONS
Below are new ideations for both a rectangular logo as well as a circular one. Keeping with the original color scheme, these new variants will give the company more unique ways to display its name.
APPAREL, ACCESSORIES + MORE!
Merchandise is what the company needs to get our name further out there and would get musicians of all ages excited to come into our stores and check out what we have for your music needs. With new logo variants comes exciting new designs for apparel and accessories.
Bags for Purchased Items
Mousepad for Desktop Computers
Adult Unisex T-Shirt (Black)
Women's Croptop (Black)
Wert Music Tumblers
Lanyard
Updated Business Pens
Unisex Tee Design 2 (Front)
Unisex Tee Design 2 (Back)
Unisex Tee Design 3 (Front)
Unisex Tee Design 3 (Back)
Adult Unisex Crew Neck (Dark Gray)
Updated Instrument Repair Tags
At this point in time, I am very excited to share that Wert Music will be using some of these designs I have created in the near future. This will be a great way to showcase different designs while working in the stores as well as when visiting schools across Northern Kentucky and Ohio.
